NorthEast United FC (NEUFC) renewed its partnership with HTC, a global leader in mobile innovation and technology, for the upcoming edition of the Indian Super League (ISL). HTC will remain NEUFC’s lead sponsor for the ISL’s second season. The club was represented by owner John Abraham in a gala hosted by Cher Wang, Chairwoman & CEO of HTC in Taipei.
“Sport has a unique power to reach people and bring them together,” said John Abraham, Indian actor/producer, “HTC stands for substance and elegance, it and has a strong connection with the youth; traits which are amply reflected in my own life. We are delighted that HTC will be supporting us again this season and I look forward to further strengthening our relationship over the next two years.”
Cher Wang was equally exuberant about the continuation of the relationship, “HTC is committed to enabling people to pursue their brilliance in their chosen field, and is keen to further excite the India market with our innovations. We are excited to continue our support of NorthEast United FC, and we look forward to seizing this opportunity to revolutionize the face of Indian Soccer and sports in India as a whole. ISL is the fourth-highest attended football league in the world, and more than 430 million viewers tuned in last year.”
The Indian Super League season will kick off on October 3rd and last until mid-December. NorthEast United FC will play its first match on October 6th in Kerala.
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